Sanjay Jogia is one of the world’s most renowned wedding photographers. With decades of experience he understands the importance of using the right hardware stretches far beyond the lens of the camera.
Here he tells us why the ViewSonic VP2768 is the perfect monitor for all his photography needs:
Hi Sanjay! First up, why is it important to have a good monitor in your setup?
As a photographer of luxury high-end weddings, I am regularly faced with a feast of colour, tradition and emotion, all of which must be represented faithfully in my images. Few people realise that the screens on the back of their cameras are not particularly accurate, yet rely on them at every photo shoot.
We then tell ourselves that we’ll look at them properly on the computer when we get back to the studio but if your monitor is just a stock screen with no colour management capabilities; this will be represented in the final image.
So is colour management the most important aspect to consider when purchasing a new monitor?
For a photographer, it is certainly one of them. The monitor is the most crucial element in the ‘colour management chain’. Using a powerful, well calibrated monitor is the only way to truly “see” your images. Of course, anyone who has looked into investing in one of these will tell you that it is a minefield and an expensive one at that.
In my experience it has always been a game of compromises between technical specifications, design and price. Previously, if you wanted outright technical superiority then you would not have got much change back from £1500 – until the ViewSonic VP2768 came along.
What makes this monitor so impressive?
Where to start! The first thing I noticed was how strikingly gorgeous it is. The monitor’s bezel is almost invisible which is perfect for a multiscreen setup, and when combined with its matte anti-glare screen and easy-to-use OSD menu you have a monitor worth more than its £430 price point.
However, the most impressive features of the VP2768 are its colour calibration and accuracy. ViewSonic calibrates every single monitor before it leaves the factory and provides each user with their own unique uniformity report. For those of us who want to do our own calibration, the monitor has a user-friendly interface that allows 6 axis-adjustment and the ability to check each part of the screen individually for colour performance.
It also boasts a Delta E of less than 2 which essentially means that it presents colour with accuracy so high that it is barely noticeable to the human eye. To add some context, a Delta E of 3 to 6 is considered as acceptable range for commercial reproduction. Colour performance consists of 99% sRGB coverage, which for me is more important than Adobe RGB which can often times cause inconsistency between monitors and print.
Finally, the VP2768 has incredibly versatile connectivity (HDMI, USB 3.0, DisplayPort, and Mini DisplayPort) which allows you to daisy-chain a number of panels together without having to run cables back to your graphics card for each screen.
With all this considered, the VP2768 monitor is a must have in every photography setup!
To find out more about the VP2768, visit www.color.viewsonic.com